Brand Manager, Innovation
Experienced marketers will find a full-time remote opportunity as a Brand Manager, Innovation, responsible for leading product innovation from concept development through commercialization, while identifying market opportunities and translating consumer insights into differentiated products. Key responsibilities Shape Bobbie's innovation pipeline by identifying consumer tensions and category trends Lead new product concepts from early-stage ideas through development and commercialization Build compelling business cases for innovation opportunities and manage projects through the Stage Gate process Required qualifications 4-5+ years of experience in Brand Management, Innovation, or related CPG roles Demonstrated experience in developing and commercializing new products, ideally within food or consumer products Strong analytical and commercial instincts with the ability to translate insights into product concepts Proven ability to lead cross-functional initiatives in fast-paced environments A builder mindset with strong strategic thinking and creativity
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