Need Help Diagnosing This No Conversions
Hello everyone, I am not new to running ads as I have ran very successful ads for my old business, but unfortunately due to internal conflict we had to shut down and rebrand with new domain/data.
We are offering the exact same products as our old brand. Just under a different name. But it has been around a month since running ads and we have only been able to capture 1 sale. We aren’t sure where we are going wrong as we have been running the same exact strategy. With 1 pmax that encompasses all our products and categorized pmax with our previous best sellers catagories. We were able to consistently generate 100k revenue a month at 12k ad spend consistently with this strategy but now nothing is working. Any general tips people can offer us? I know it’s almost impossible to diagnose without actually going into our ads account but it’s quite frustrating to be seemingly throwing money into the ocean.
Some things to note is that our CTR and CPC are great, we are sending traffic to our website, people are scrolling. We just can’t convert. Even our website layout is extremely similar to our old brand. We are at a loss on why we can’t convert.
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