Openai Really Doesn’t Like Anthropic’s Super Bowl Ad
Instead of the Seahawks and the Patriots, why don’t we throw ChatGPT and Claude in some pads and have them duke it out? That’d save you from reading the scroller that Sam Altman penned this week after Anthropic revealed its first-ever Super Bowl commercials, which flame OpenAI’s plans for in-chat advertising (without naming names).
In one of Anthropic’s spots, a guy asks a smiling chatbot incarnate to help him get a six-pack. He shares his age, weight, and height (5'7"), and the personified bot responds with an ad for height-boosting insoles.
“Dishonest” and “deceptive” are what Altman called the commercials in a post on X. OpenAI “would obviously never run ads in the way Anthropic depicts them,” he wrote. He also panned Anthropic as “authoritarian,” claiming it “wants to control what people do with AI.”
Anthropic’s commercials—and pledge to keep Claude ad-free—come after OpenAI said last month that it would start testing ads for free ChatGPT users and low-tier subscribers. Promotions will be labeled and won’t influence ChatGPT responses…but they’ll also be relevant to your conversation, OpenAI has said.
Meanwhile…yesterday, OpenAI announced a new platform for businesses to build AI agents, and Anthropic launched its latest Claude model. They’re both targeting corporate customers—an area where Claude excels despite its smaller overall user base.—ML
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