Principal Behavioral Strategist
To shape member experiences and outcomes, the full-time remote Principal Behavioral Strategist will establish and grow a discipline that integrates behavioral science into organizational strategies, driving the design and implementation of choice architecture and user-centric processes. Key responsibilities Establish and grow a discipline that bridges research, product, and design to embed behavioral science into member decision-making Drive the experience vision and frameworks aligned with business strategies, partnering with stakeholders to shape roadmaps Translate research and behavioral insights into actionable strategies for product and design teams, while mentoring senior practitioners Required qualifications 10+ years of experience in behavioral economics, experience design, or product design Background in strategy, systems thinking, and design for complex ecosystems Experience in healthcare, finance, or other regulated industries Demonstrated expertise in applying behavioral science to product or service design Proven ability to influence strategy and communicate complex ideas to diverse audiences
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