Bully Max Wins 2026 Mid-atlantic Regional Emmy For In-house Holiday Commercial ‘the Gift Of Power’

(PRESS RELEASE) PITTSBURGH, PA — Bully Max, a family-owned performance dog food company founded in Pittsburgh in 2009, has been named a 2026 Mid-Atlantic Regional Emmy Award recipient by the National Academy of Television Arts & Sciences (NATAS) Mid-Atlantic Chapter. The company’s holiday commercial, “Bully Max: The Gift of Power,” was recognized in category #601, Commercial – Single Spot.

The spot was produced entirely in-house by Brian Marczewski, who leads video for Bully Max. Set in an old working machine shop, the holiday story shows Santa sharing a treat with an American Bully, a nod to the “gift” every Bully Max owner gives their dog: high-performance, meat-based nutrition every day.

“I’m so proud of Brian and our whole team. This award belongs to them,” said Matt Kinneman, founder and CEO of Bully Max.

“The Gift of Power” comes from the same Bully Max team that films the company’s sponsored handlers, customer onboarding videos and the Bully Max Sports series, which travels to weight pull, wall climb and ADBA events to document the dogs and the people behind them. Regional Emmy Awards recognize excellence in television and media produced within each NATAS chapter’s region.

Award Details

• Award: 2026 Mid-Atlantic Regional Emmy
• Presented by: NATAS Mid-Atlantic Chapter
• Category: #601, Commercial – Single Spot
• Entry: “Bully Max: The Gift of Power”
• Producer: Brian Marczewski, Bully Max

Links

• Watch the commercial.
• NATAS Mid-Atlantic 2026 recipients
• Bully Max announcement and behind-the-scenes photos.

About Bully Max

Bully Max is a family-owned U.S. company founded in Pittsburgh in 2009 that makes meat-based, high-performance dog food and supplements. Every batch is triple tested, every food is made in the USA, and the company has never had a recall. Bully Max has served millions of dogs, earned over 50,000 5/5 customer reviews and is rated 5/5 by Dog Food Advisor. Learn more at shop.bullymax.com.