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Drama Takes Center Stage In Celtics-sixers, But Bigger Story Is What Comes Next

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Drama takes center stage in Celtics-Sixers, but bigger story is what comes next originally appeared on NBC Sports Boston

The NBA is fueled by drama the way New Englanders are fueled by Dunkin. So the hype surrounding Jaylen Brown’s first game against his former team was always going to be largely over-caffeinated. His comments in the ramp up to Tuesday’s showdown in Philadelphia only added a shot of espresso to the order.

But the last thing this drama needs is another food reference. Lamb chops, gravy, coffee, or otherwise. 

The speculation and intrigue surrounding Brown’s relationship with former teammate Jayson Tatum isn’t new but got a jolt in the fallout from the jaw-dropping summer swap. It’s probably best the two have to share the same 94 feet of hardwood for a couple hours on Tuesday night in Philadelphia.

Celtics-Sixers will undeniably be must-see TV. But sure to be overshadowed by the breathless takes about Tatum and Brown’s working relationship — nearly a full decade of winning, mind you, that included two Finals appearance and one championship banner — and all their interactions — of maybe lack thereof — on Tuesday night will cloud the bigger question here.

Did the Celtics make the right decision in moving on from Brown?

That answer could take years to be truly revealed. And in this social-media era of bite-sized content consumption, we don’t have that sort of patience. The Celtics clearly believed that moving on from Brown offered the best pathway back to building a sustained title contender. Complicating matters, Brown’s new team became overstocked with the sort of top-end talent that immediately made the Sixers legitimate title contenders if they could handle all the personalities.

So far they’ve done just that. 

Tuesday night delivers an early season matchup between, to this point, the two top teams in the Eastern Conference. And yet maybe it’s merely a checkpoint in a bigger race between two rivals chasing the same lofty goal. 

Tatum and Brown, of course, are inextricably intertwined, especially now playing for rival franchises. Their legacies are unlikely to be altered by a single Tuesday in November, though certainly those 48 minutes of basketball will provide an elevated entertainment experience. 

Bragging rights will ultimately fall to the player who proves they can win without the other.

Early returns: A win for both sides

Maddie Meyer/Getty Images
BOSTON, MASSACHUSETTS – NOVEMBER 04: Paul George #13 of the Boston Celtics celebrates after scoring against the Milwaukee Bucks during the second half at TD Garden on November 04, 2026 in Boston, Massachusetts.

We yearn to firmly declare winners and losers from the very moment a Shams alert reaches our phones. Back in July, the Celtics lost, decidedly, in the court of public opinion when the world learned that Boston traded Brown to the Sixers for a package highlighted by 36-year-old Paul George and a pair of future first-round draft picks.

It’s still way too early to make any wholesale declarations, but both sides should feel pretty good about where they stand through 10 games of the 2026-27 season.

George has been better than most could have anticipated after two injury riddled seasons with the Sixers. He immediately declared this was Tatum’s team and suggested that he was here to maximize his talents. George has thrived on both sides of the court, looking like an All-Defense candidate while lingering among the league-leaders in deflections and steals. He’s even turned back the clock and showcased the offensive talents that made him a nine-time All-Star. His usage rate is lofty (27.4) but Tatum (35.6) is the clear-cut focal point when he’s on the court.

The Celtics lead the league in net rating (+11.6), aided by a softer schedule out of the gates. Boston needs to prove it can hang with the best teams in the league — fumbling away a big lead on opening night in Detroit and running in mud on the second night of a back-to-back in a loss to Houston. The Celtics might not be quite the 65-win team their point differential suggests, but their depth gives them a chance to stack regular-season wins.

Brown’s stat line with Philly looks very similar to Tatum’s last fully healthy season in Boston. Brown is averaging 22.3 points, 6.7 rebounds, and 4.0 assists per game in 10 appearances. His turnovers (2.1 per game) are at a career-best level since his All-Star ascension in 2021. He has topped the Sixers in scoring in each of their last three outings. Philadelphia has utilized its new collection of experienced talent to thrive in late-game situations, posting an 8-0 record in clutch games (score within 5 points, final 5 minutes). 

Is success sustainable for both sides? If George stays healthy, he’s been a rather ideal runningmate for Tatum. The Celtics have a +11.1 net rating in 162 minutes together this season, but the team’s net rating spikes to +24.7 in George’s 109 minutes without Tatum. The Sixers have stiff-armed any thoughts that they might endure growing pains with so much talent, though their season will ultimately be judged on postseason success given the amount of talent.

What’s the pathway back to title contention for Boston?

“Optionality” became a Boston buzzword after Stevens championed it in the aftermath of the team’s decision to trade Brown. Fans stung by Brown’s departure have gone so far as to wear jerseys with “Optionality” on the nameplate around TD Garden.

Stevens knows that even the goodwill built by delivering a title team in 2024 can erode quickly unless the Celtics use their newfound optionality to offer hope of securing Banner 19. 

It’s not an overstatement to suggest that Stevens must really hit with the two picks acquired in the Brown swap, including a 2028 first-round pick via the Clippers, and a 2031 first-round pick via the Sixers. With Tatum and Brown, the Celtics were always in the contention conversation. Stevens must set up the next iteration of a contender with what was acquired for Brown. Because Boston’s status right now is a bit murkier.

The most likely scenario is Boston using those picks as trade assets while increasing the talent around Tatum in what is essentially the prime of his career. If the Celtics stay below the tax this season, they will reset pesky repeater penalties, which would allow the team to spend ambitiously next summer. It might not be the full-throttle splurge like the summer of 2023 that delivered Jrue Holiday and Kristaps Porzingis and set into motion the quest for Banner 18 — but it could certainly increase Boston’s talent pool and decrease the margin for error that currently exists. 

George could be part of that future, maybe at a reduced rate if he were to opt out and extend this summer. Boston could also consider using his salary in any big swing. Again, the theme here is multiple options and pathways. 

It seems fair to suggest that, as currently constituted this season, the Celtics are longshots to contend for a title this year. A healthy Tatum, closer to the peak of his powers and further removed from the Achilles injury that sapped much of last season, could elevate that ceiling but the talent and depth across the best teams in the NBA might demand a bit more tinkering around him.

Green may run deep, but patience in these parts does not, and Stevens is well aware of the accelerator that fans will demand he press in the quest for the next banner.

Tough decisions still exist. What does the core of this team look like in that next iteration? Is Derrick White able to overcome the poor shooting of last season and thrive at age 32 and beyond? Can Payton Pritchard, fresh off inking his new big extension, find even a bit more consistency against the best teams? Which of the younger players are surefire pieces of the future roster?

That’s why the 2026-27 season still feels important in the information-gathering and development process. Stevens must evaluate his roster in the post-Brown era and decide how best to restock around Tatum. 

Was the Jays’ split inevitable?

Winslow Townson-Imagn Images
Feb 28, 2025; Boston, Massachusetts, USA; Boston Celtics guard Jaylen Brown (7) high fives forward Jayson Tatum (0) after the Cleveland Cavaliers called a timeout during the first quarter at TD Garden.

From the very moment Jaylen Brown inked a 5-year, $304 million supermax extension, the biggest contract in NBA history to that point, and with Tatum set to sign his own 5-year, $314 million deal a year later, it felt inevitable the Celtics were heading towards a bit of a reckoning. The apron era ensured it. 

Boston got ahead of things and produced Banner 18. They’ve paid what we’ll call the parade tax with painful roster decisions the past two summers while getting their finances in order. 

The decision to trade Brown thrust his relationship with Tatum under a harsher microscope. Surely, there must be more than meets the eye, most wondered. It’s hardly a secret that they were two very different people but they undeniably motivated and pushed each other as teammates. No one can diminish the success they had, particularly after winning a title. You don’t have to be best friends with your co-workers.

Two players making 35 percent of the cap is simply a tough situation to navigate, at least without sacrificing talent among depth pieces. Two players commanding 35 percent of possessions might be even more difficult. Tatum’s injury added a layer to the decision-making, in part because Brown thrived in the solo role and might understandably yearn to be regarded as equals. Even the possession-maxing Celtics didn’t have enough shots and touches for two mega stars.

The Celtics ultimately decided that the best pathway back to competing at the highest level was Tatum using the majority of possessions and figuring out the rest around him. It’s fascinating to wonder, if Tatum never gets hurt and Brown never gets the season in the spotlight, would the Celtics have rode out the Jays era a bit longer, trying to squeeze every last drop from the pairing?

Everyone wants a smoking gun, a single moment that changed the relationship and can explain why the Celtics moved on from Brown when they did. The fact that it was Philly on the other end of the trade, and for a package that felt initially underwhelming, added even more layers of complexity for fans to digest. 

The business of basketball often forces executives to make uncomfortable decisions. The best general managers are the ones that don’t wait too long to rip the Band-Aid and keep their eye on the larger prize, without worrying about the court of public opinion. 

You don’t need to rewind too far in Celtics history to find the last reunion game that had a little extra drama to it. Kevin Garnett ignoring Ray Allen during Boston’s visit to Miami in the 2012 season opener was a rather surreal moment. It took another decade for things to get fully patched up between that Big Three.

Maybe it’ll take that long for the Jays to move past whatever feelings exist now. As Brown bluntly told reporters on Sunday: “He’s on his side; I’m on my side … Just check the ball up.”

Being under the same roof and forced to at least co-exist on the same 94 feet of hardwood might force the two to acknowledge each other. Maybe it starts the healing process, for fans and players alike.

But, ultimately, this is all going to take some time. Eventually everyone will sit back and remember the Jays era for all the winning, including Banner 18. Numbers 0 and 7 might eventually hang in the TD Garden rafters together. Forever. 

Tuesday night will be fun. There’s a long way to go to sort out the rest.