TODAY

THE BASICS

• 7 AM-2:30 PM Registration
• 8-9 AM Early Buyer New Product Showcase Access
• 9 AM-3 PM Trade Show Floor
• 9 AM-3 PM Complimentary Business Headshots, Booth #4600, sponsored by Lemonlight
• 9 AM-12 PM Retailer Cash Giveaway Entry Period, Live Music & Lunch Lounge
• 9 AM-12 PM Groomer Prize Giveaway Entry Period, Groomer’s Innovation Stage
• 11 AM-2 PM Lunches and Snacks in Lounges
• 12:30 PM Retailer Cash Giveaway Drawing 1:30 PM  Groomer Prize Giveaway Drawing (Must be present to win drawings.)

SHOW FLOOR TALKS STAGE

All sessions free to attend.

• 10-10:15 AM “Agents, Algorithms & Autoship: Winning Pet Market Share in the Age of AI,” Daniel Wong, sponsored by CommerceIQ
• 10:45-11 AM “Sleep Matters: Creating Healthy Rest Routines for Pets,” Rob Eisenberg, Jamie Popper, sponsored by Atlas
• 11:30 AM-12 PM “What Brands Can Learn From eCommerce in China,” Sharon Gai
• 12:15-12:45 PM “PR Meets Influence: Building Authentic Connections for Pet Brands,” Mary Tan
• 1-1:15 PM “How to Export with Government Funding Support,” Ron Tanner, presented by Food Export Midwest-Northeast

EMERGING BRANDS STAGE

All sessions free to attend.

• 10-10:30 AM “Partnerships in Practice: Creative Growth Ideas for Emerging Pet Brands,” Candise Goodwin
• 11-11:30 AM “2026 AI Blind Spots: Where Pet Brands Are Leaving Growth on the Table,” Stephen Gary
• 12-12:30 PM “From Idea to Traction: The GTM Decisions That Drive Early Success,” Candise Goodwin

GROOMER’S INNOVATION STAGE

All sessions free to attend.

• 10-10:30 AM “Masterpiece in Motion: The Art of Creative Color,” Bridgit Gross
• 11-11:30 AM “The Dandie Doodle: Give Every Doodle a Fresh New Look,” Sierra Elbert
• 12-12:30 PM “The Reinvented Terrier: A Modern Twist,” Jay Batista, sponsored by Hydra by Pet Society

GROOMER’S SKILL LAB

Separate registration fee required.

• 8 AM-12 PM “Complete Cat Groom: Behavior, Bathing and Beyond Live Demonstration,” Dana Chavez-Rey